Soft folds of rich brown fabric
››››About Birdseye

Not the biggest agency in Cape Town. The most trusted one.

››››Why we exist
‘We’ve been where you are. That’s exactly why we do this differently.’

Birdseye Digital was founded by someone who has sat on your side of the table, as a business owner and brand originator, a client, and someone who has felt the frustration of handing over hard-earned money and not seeing results.

So we take on clients we can genuinely serve, not every client who comes through the door. We report honestly, even when the numbers aren’t perfect. We answer your messages, explain our thinking, and treat your budget with the same care we would our own.

We go the extra mile. Not as a selling point, as a standard.

››››Who we work with

Brands that take their reputation seriously.

We work best with creative businesses, service providers and product brands who take their reputation seriously, and who are ready to work with a team that does too.

Our roots are in the building, interiors, flooring, hospitality and lifestyle space, but our approach works for any business that values quality over volume and wants a digital presence that genuinely reflects the standard of its work.

Building & architecture
Interiors & design
Flooring
Hospitality
Lifestyle & product brands
››››Out with our clients

Relationships, not transactions.

Erica with a guest at the Ginger Timeless Beauty launch
The Ginger Timeless Beauty team in their salon
Como Flooring and Kim Williams at a networking event
A family at home on a Como floor, from the @thebothmas collaboration
Erica Wagner, founder of Birdseye Digital
Erica Wagner
Founder, Birdseye Digital
››››The story behind the brand

Built by someone who knows your industry.

Our founder, Erica, spent over 25 years working in and around the building, interiors and flooring industry in South Africa. She knows the world her clients operate in: the long lead times, the relationship-driven sales and the challenge of making a tactile, visual product work in a digital space.

During that time she co-founded Global Stream, a flooring import and distribution business that grew into a respected name in the South African national market. Building that brand from the ground up taught her what it actually takes to establish credibility, attract the right clients and show up consistently in a competitive industry.

25+
years in building, interiors and flooring
Co-founder
of Global Stream, a national flooring brand

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